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Your Sales Plan Is More Important Than You Think

To many sales leaders, sales plans are a mere formality used by organizations at the start of the year to provide forecast data to C-level executives. Once those forecasts are adjusted to acceptable levels, what happens? Typically, the plans are filed away only to be glanced at quarterly, biannually, or never again. Here are four advantages for having a practical sales plan.

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About Ann Turner

Ann is a Senior Advisor at Pivotal Advisors. She has well over two decades of leadership experience in sales, marketing, and training. She has worked with start-ups, small businesses, and Fortune 500 companies with a focus on B2B. If you want to find out more about Ann, check out her profile here.

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